Not content with launching one of the world’s fastest-growing beauty brands, Huda Kattan – the brains and beauty behind Huda Beauty – recently launched her skincare range, Wishful.
Huda has been slowly dropping products in this range over the past couple of months and the latest to launch is a cherry sleep mask.
Below we’ve explained more about the Wishful Skin range, including where you can buy it in the UK.
Where to buy Wishful Skin UK: Wishful Skin is available from Cult Beauty, Selfridges, Boots, Sephora and Harrods, as well as Huda Beauty’s own online store.
Shop the full Wishful range
£36 | Buy now
This eye serum, which comes with a cooling applicator, contains a blend of ingredients designed to lift, firm, and depuff the skin around the eyes to leave them looking brighter, fresher, and more youthful.
These ingredients include matcha, bakuchiol, peptides, Arabian jasmine, and pullulan. As you can read in our Ingredient Spotlight guide, bakuchiol is a plant alternative to retinol, making it better suited to sensitive skin, and it helps slow down the natural reduction of collagen our skin experiences as we get older.
Peptides help to stimulate collagen, and repair and strengthen the skin’s barrier while firming and lifting to keep it looking plump and hydrated; matcha is full of antioxidants and caffeine to help brighten dark circles, while Arabian jasmine is known to reduce the appearance of dark circles, reduce puffiness, and keep the eye area looking bright.
This serum can be used both morning and at night and, although it’s expensive, it comes with a refill included in the price.
Buy now from Boots
£34 | Buy now
There’s a skincare trend known as slugging which involves coating your skin in Vaseline, or similar, overnight to stop moisture from escaping while you sleep. It’s meant to be highly effective at helping deal with redness, dry skin, and irritation but the idea of it has always put us off.
As a sweeter-smelling, less greasy alternative, the Wishful Pillowgasm is an overnight mask that “cocoons” the skin with nourishing and repairing ingredients each designed to boost skin’s radiance, reduce signs of tiredness, and lock in moisture.
These ingredients include cherry extract, which is full of Vitamin C; carrot extract, which is rich in Vitamin A and beta-carotene to help even out skin tone and get rid of dark spots; hemp seed oil, which helps revitalise tired skin to appear nourished and soothed; and adenosine, which helps repair the skin’s barrier, improve the appearance of fatigue and soften the appearance of fine lines.
What’s more, it’s vegan-friendly, silicone-free, non-comedogenic, and dermatologist-tested.
Buy now from Boots
£34 | Buy now
Inspired by Huda Kattan’s favourite crystal – the Rose Quartz – the Wishful Skin brand has released a “lifting, brightening, and smoothing” iridescent peel-off face mask.
It contains vitamin-rich watermelon, calming lotus flower and hydrating hyaluronic acid and has been designed to help balance out the skin without clogging your pores.
What’s more, inside the packaging is a spatula, to make it easier to apply.
If you’re keen on getting more skincare samples, check out our How to get free skincare samples in the UK online and in stores guide.
Shop the full Wishful range
£41 | Buy now from Cult Beauty
If you’ve been following the latest Wishful Skin launches, you’ll notice that the Thirst Trap Juice serum shares the same name as the Thirst Trap Cocoon Mask. This is because it shares many of the same ingredients.
This includes aloe vera and sodium hyaluronate to soothe and hydrate skin, allantoin and niacinamide, to brighten and protect. It also contains caffeine to energise your face. The serum “supercharges” these ingredients, however, with three weights of hyaluronic acid, plus firming peptides.
According to an independent consumer testing panel who used this serum twice a day for 28 days, 100% agreed their skin had an instant glow; 97% agreed their skin felt hydrated and 94% agreed their skin looked and felt stronger after 10 days.
We’ll be putting this serum to the test in the coming weeks and we’ll let you know our smart mirror verdict.
FURTHER READING: The science of serums: What is serum and what does serum do?
Buy now from Cult Beauty
£55 | Buy now from Cult Beauty
The latest addition to the Wishful range is the Get Even Rose Oil.
It’s described as “a potent and unique blend of Rosehip and Damascus Rose oils” that has been combined with 13 other oils designed to make your complexion more even, brighter and smoother.
Because it uses natural oils, it’s suitable for all skin types, it’s non-comedogenic and can be used as an oil-based toner.
The oils inside include:
We know that Rosehip oil works wonders because we’re big fans of The Ordinary Rose Hip Seed Oil.
It offers great anti-ageing benefits and also reduces the appearance of acne scarring and dark marks. You can read more about this in our The best The Ordinary products for all your skincare concerns – from large pores to redness, wrinkles and acne.
FURTHER READING: Best face oil
Buy now from Cult Beauty
£43 | Buy now
One of the newer entries to the Wishful Skin collection, Huda Kattan describes her Wishful Skin Honey moisturiser as a “luxuriously textured jelly-meets-balm moisturiser infused with honey to lock-in moisture for up to 24 hours and soothe the skin.”
Honey is well-renowned for its moisturising properties, while the addition of Turmeric Root Extract helps minimise the appearance of hyperpigmentation and unevenness. Having the consistency of jelly will also make it ideal for
The moisturiser also contains niacinamide – an incredibly en vogue ingredient found in a lot of skincare because it brightens and visibly reduces the appearance of pores.
Elsewhere, the lavender scent has been added to “create a relaxing and calming moment to enhance your self-care routine and Honey Balm is non-comedogenic, non-acnegenic and suitable for all skin types.
In addition to the new moisturiser, you can now also buy a so-called Moisturising Wand Tool for $19.
Designed to help you apply moisturiser in a thin, even layer across your face and neck, Wishful Skin explains that it reduces “the risk of premature ageing from skin tugging, often caused by rough and poor application technique.”
FURTHER READING: Best moisturisers: Discover which moisturiser best suits your skin
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£34 | Buy now
This moisturiser is great for mature skin because it contains collagen as well as peptides to help give your skin a plump and youthful appearance.
It’s richer than the Jelly Balm moisturiser, but absorbs easily and it won’t clog your pores.
The main ingredients are Manuka honey, which has antioxidant properties that help smooth, soften, soothe and calm the skin; and Cica, which is renowned in Korean skincare for its soothing properties and reducing redness.
FURTHER READING: Best foundation for mature skin UK: Get a dewy, natural finish without favourite foundations for older skin
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£31 | Buy now from Cult Beauty
Designed to leave your skin fresh, clean and free from impurities, this gentle cleansing balm and makeup remover is suitable for all skin types. As you massage it into your skin, it goes from a balm to an oil and then milk, which also helps hydrate and soften the skin as it cleans.
Unlike the majority of cleansers – you can see what we consider to be the best cleansers in our roundup – you use the Clean Genie Cleansing Balm on dry skin. This helps the balm grab hold of the dirt. After massaging the balm to a milky consistency on your skin for a minute, which helps dissolve makeup dirt and excess oils, you then rinse with warm water or a wet cloth.
READ NEXT: Best cleanser 2020
Wishful Skin recommends you then follow up with a foaming cleanser to remove any traces of the balm and to make sure you’ve got rid of the day’s dirt. We’re big fans of double cleansing, especially if we’ve been wearing makeup but it can be an expensive habit.
As a result, one step of our double cleanse is usually a premium brand, while the other is a cheaper version. In our routine, we use the Inkey List Oat Cleansing Balm (£9.99) followed by Clarins’ Gentle Foaming Cleanser with tamarind (£21.99).
The ingredients found in the Wishful Skin Clean Genie Cleansing Balm include green tea extract, which is known to help maintain skin moisture and soothe and calm redness, while its clarifying properties help pull impurities out of the skin. Cherry blossom extract then softens the skin before the antioxidant Malachite Stone helps fight against the effects of pollution including clogged pores and a dull complexion, while also tackling free radicals.
You can read more about free radicals, the damage they do to your skin and how antioxidants help in our guide to the best foods for skin.
FURTHER READING: Best cleansing balm: From Elemis to The Body Shop, here are our fave cleansing balms for taking off the day
Buy now from Cult Beauty
£8 | Buy now
Described as “a saviour for dehydrated, thirsty skin”, the Thirst Trap Cocoon Mask contains two layers, which makes it capable of holding more of its ingredients. The company claims that this face mask boosts hydration by 76%, with the skin being 1.8x more hydrated 30 minutes after removal.
These two layers include aloe vera and sodium hyaluronate to soothe and hydrate skin, and allantoin and niacinamide, to brighten and protect. It also contains caffeine to energise your face.
READ NEXT: Best face masks
This double layer is instantly noticeable as you try to remove it from the packaging and separate it from the protective film. It’s definitely thicker than any other sheet mask we’ve used and, as a result, is a lot heavier.
This means that, when coupled with the increase in the amount of ingredients, it had a tendency to slip down the face and didn’t sit comfortably until it had had time to dry out a little – after around five minutes.
The ingredients themselves are thick and almost jelly-like, and they’re also quite sticky if you get them on your hands. We’re not sure which of the ingredients would have a sticky residue but we wonder if it’s deliberate, as a way to counteract the extra weight and secure the mask to our face.
READ NEXT: The truth about acids lurking in your skincare
Buy now from Cult Beauty
As its name suggests, the Chin Lift Sculpting Sheet Mask is worn on your chin, secured by hooks that go over your ears, and has been designed to make your chin look toned and sculpted.
It’s made of a woven cotton material that’s typically used for athletic tape, which mimics the elasticity of your skin to make it comfortable to wear, and the mask itself contains adenosine, peptides and niacinamide.
It also features peppermint to cool and calm the skin.
In tests, Huda Beauty claims that 88% agreed their “jawline appeared lifted immediately after use” and the same number said it appeared more defined and sculpted for an average of three hours.
We recently put the Chin Lift to the test and you can read more in our Wishful Chin Lift review.
READ NEXT: Wishful Chin Lift review
Buy now from Cult Beauty
£34 | Buy now
These two sheet masks join the original Wishful skincare product, the Yo Glow Enzyme Scrub.
This is described as “a gentle, yet powerful exfoliating scrub” infused with a mix of pineapple and papaya enzymes, beta hydroxy acids (BHAs) and alpha hydroxy acids (AHAs). These are popular skincare ingredients said to leave the skin with a healthy glow.
You can read more about AHAs, BHAs and the other ingredients listed in the Wishful sheet masks in our The truth about the acids in your skincare guide. If you buy the Yo Glow Enzyme Scrub from Cult Beauty, it costs £34.
If you buy it directly from Huda Beauty, it costs £28 for the full-size version and £15 for a travel-size pot, however, these prices don’t include VAT nor do they include the shipping costs as Huda Beauty is imported from America.
This applies to the prices for the sheet masks as well, which are £7 plus taxes from Huda Beauty or £8 from Cult Beauty, making the latter option preferable in the UK.
FURTHER READING: Best face exfoliator
Buy now from Cult Beauty
Victoria is founder and editor-in-chief of mamabella, freelance journalist and Mum. She has a passion for empowering people to feel beautiful whatever their age, size, skin type and budget